A school that teaches you everything you need to know about freelance life – and nobody talks about.

Project Name
Freela School
Client
Freela School
Agency

Role
Founder
Creative director
Learning designer
Content producer
Teacher / Mentor / Host
Excerpt from the Freela Manual course produced in partnership with Perestroika
Context

Freela School is a self-initiated project – a school for freelancers in the creative industry. Through relevant and transparent content, it seeks to professionalize the activity of freelancers and teach about self-management, finances, business and positioning. It also aims to create a community of creative freelancers that supports and inspires each other.

Achievements

Freela School has been producing free content and learning experiences since 2020. It has taught more than 1.000 students and mentored 80 professionals from different creative fields. It has explored different content formats such as social media, podcast, videocast, interviews and blog, and has been featured in multiple press vehicles.

The Creative team
Website / Home
Website / Blog
Videocast / Café com Freela
My role

The project was conceived and created by me, so I am responsible for the strategy, creation and production of all content and experiences. I also work as a teacher and mentor, inside and outside Freela School.

see freela school's website

Credits

Many professionals have collaborated with the project over the years. The list is extensive and you can check it out on the "About" page of the Freela School website.

Creative Direction

Learning Design

Design

About me